The history of Nupo and our products dates back to 1981. The name“Nupo” is a combination of the words; Nutritional Power = NuPo.
Nupo was developed in 1981, at Hvidovre hospital by leading obesity scientist Dr. Flemming Quaade. Nupo offers diet products for those who want to kickstart and to maintain a stable weight.
Nupo has existed for 38 years. The company is Danish and consists of enthusiasts, who are located in the company’s headquarters in western Copenhagen, where they work with development, production, marketing and sales for both the Danish and international market.
CONCEPT – THE VISION
The vision is still the same as when Nupo was established: To make diets a positive experience. In the late 1970s, civil engineer Oluf Mørk comes up with the idea for the ideal diet. A diet where you could eat what was forbidden in other diets. A diet that provided the body all the nutrients it needs, but with a minimum number of calories.
In order to turn dreams into reality, Oluf Mørk initiated a collaboration with leading nutrition researchers. One of the key values has always been that Nupo should be well founded in scientific research and clinical trials.
Nupo’s products are split into three categories: Diet, One Meal and Slim Boost. The products can be enjoyed separately or can be combined. Nupo is approved by the Ministry of Environment and Food Denmark as a full diet replacement.
This means that you can replace your daily diet, entirely with Nupo Diet products, throughout the diet program.