• Why did we make a protein bar?


    The world is full of protein bars – but none we actually looked forward to. We wanted one without compromises.

    So we made it.

  • What have we made?


    A protein bar that tastes amazing – with less than 167 kcal per bar.

    We want to make it easy to choose something good for your body, without compromising on taste or quality.

  • What do you get?


    No gluten. No added sugar. No artificial colours or preservatives – just clean ingredients and plenty of protein.

    For training, everyday life, or on the go.

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  • Peanut Caramel Crunch


    Peanut Perfection!
    The perfect combo of peanut and caramel flavour. Crunch for your next adventure!
    Quick snack, smart choice!

  • Salted Caramel Crunch


    Salted Sensation!
    Try this irresistible combination of incredibly smooth caramel flavour, balanced with a hint of salt for the perfect bite.

  • Cookie Caramel Crunch


    Cookie Craze!
    Combines sweet cookie flavour with the nourishing power of a protein bar.
    Crunch for everyday moments.

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Be the first to get your hands on your new favorite bars! We’ll send you an email when they’re in stock at the end of April.

Everyday Crunch

Our protein bars are more than just ordinary bars. We believe balanced choices shouldn’t feel like a compromise – and we were missing a bar we genuinely looked forward to. One we could trust, and actually wanted.

So we made it ourselves.

They are fuel for your active life – whether you're training, on the go, or just living your life.

This is our bar.
Maybe it’ll be yours too?

Fuel Your Day!

All our protein bars are made with a blend of milk protein, whey protein concentrate and crispy soy puffs – all wrapped in a smooth milk chocolate coating made with Rainforest Alliance certified cocoa, ensuring sustainability for both people and planet.

Because your training and active lifestyle deserve the best fuel.

We’ve created a protein bar that supports your body – whenever and wherever you need it.

Rainforest Alliance certified

Sign up here

Find answers to your questions about protein here

What are all the benefits of Nupo Protein Bars?

🔹 High in protein – Up to 29% of energy comes from protein

🔹 Low in sugar – Less than 5 g of sugars per bar

🔹 Under 167 kcal per bar

🔹 Gluten-free – Suitable for gluten-sensitive individuals

🔹 No artificial colours – Clean and natural taste

🔹 No preservatives

What’s the difference between a protein bar and a meal replacement bar?

Let’s start with meal replacements – a complete and nutritious choice

Meal replacements come in the form of shakes, bars, and Ready-to-Drink (RTD) options. They’re designed to replace a full meal, offering a balanced mix of protein, carbohydrates, fats, vitamins, and minerals.

According to EU regulation, a proper meal replacement must meet:

✔ 200–250 kcal per serving

✔ Max. 30% of energy from fat

✔ 25–50% of energy from protein

✔ At least 30% of daily vitamin and mineral needs

These products are a safe and structured tool for weight management.

Protein bars – flexible snacking & extra protein

Protein bars are a popular choice as a snack, pre- or post-workout, or as a quick bite between meals. They vary in size, ingredients, and nutrition – so always check the label.

✔ Size: Ranges from 20g to 70g

✔ Calories: Anywhere from 60 to 300 kcal

✔ Protein: Typically 7–25g per bar

They’re great for a protein boost but aren’t bound to the same nutritional standards as meal replacements, meaning they don’t offer the complete balance your body needs in a full meal.

Which is right for you?

Choose a meal replacement when:

✔ You need a full meal with complete nutrition

✔ You’re looking for a structured weight control solution

✔ You want a quick and convenient meal alternative

Choose a protein bar when:

✔ You need a snack or protein top-up

✔ You want something easy before or after exercise

✔ You’re adding variety to your daily routine

Conclusion: Two different purposes

Meal replacements and protein bars serve different roles – the key is finding what fits your lifestyle. Protein bars are ideal for daily support, while meal replacements offer full nutrition when you’re skipping a meal.

👉 Explore our range of protein bars and meal replacements – and find your perfect match.

What does it mean when something is Rainforest Alliance certified?

When something is Rainforest Alliance certified, it means it has been produced with respect for:

THE ENVIRONMENT:
Protects biodiversity and forests

Reduces the use of harmful chemicals

Promotes sustainable farming and responsible water use

PEOPLE:
Improves working conditions for farmers and workers

Supports fair wages and rights

Focus on education and health

QUALITY & RESPONSIBILITY:

Products with this certification meet strict social and environmental standards.

It empowers consumers to make more sustainable choices.

In short: Rainforest Alliance certification means producing with respect for both people and nature.

Why is protein so important to your body?

Protein is essential for muscle building, recovery, and overall health.

It helps repair tissue, supports the immune system, and contributes to a lasting feeling of fullness.

When is the best time to eat a protein bar?

Protein bars can be enjoyed at any time, but they’re especially effective after exercise to support muscle recovery – or as a nutritious snack during a busy day.

How do protein bars help with muscle building?

They contain a high amount of protein, which helps repair and build muscle fibres after exercise. This makes them especially beneficial for those who do strength training or want to maintain muscle mass.

Are protein bars only for people who work out?

No, protein bars are also great for people with busy lifestyles who need a high-protein, lower-calorie snack alternative.

The new protein bars are ideal as a post-workout snack, a quick bite between meals, or a tasty treat on the go. With their high protein content, our bars support both muscle recovery and growth, making them a great choice for an active lifestyle.

At the same time, you get a convenient and nutritious option that provides energy—without compromising your goals.